What it is:
Iso Color Preserve Cool Tone Cleanse Violet Shampoo effectively maintains blonde and gray hair's tonal integrity by neutralizing unwanted brassy and yellow tones. Tri-Active Technology helps restore hair. Apply to wet hair, leave in 1-3 minutes, rinse and follow with Color Preserve Condition. Use 2-3 times a week, alternating with Color Preserve Cleanse.
Product Options Available are as follows:
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