What it is:
Semi-permanent, direct-dye color that allows artists to create color masterpieces
What it does:
- Pulp Riot is easier to apply, it's more vibrant, it lasts longer, and it fades better
- For the brightest and truest color tone results, apply on pre-lightened hair
- Shades can all be mixed with each other to create custom colors
- Clear can be used to dilute colors to make them lighter or pastel and Noir (black) can be added to other colors to make them darker
- Neon shades glow in black/UV lighting
What else you need to know:
- Vegan and cruelty-free
- Free of gluten, ammonia, parabens, PPD and MEA
- Do not mix with developer or process with heat
