What it is:
Protect your hair color with MyDentity's MyConfidant Color Securing Shampoo. This first-ever hair care system from Guy Tang, MyDentity cleanses hair while providing moisture and hydration to keep your color looking its best!
What it does:
- Color Securing: Prolongs color tone & vibrancy up to 50 shampoos!
- Super Clean Feel: a pH of 5.7 helps remove most oil & dirt, minimizing color washing out
- Thick Lather: unlike any color care system formulated without sulfates
- YASSSS Body & Texture: Because no one likes flat hair!
- Formulated WITHOUT: Sulfates, Parabens & Sodium Chloride, I wouldn't have it any other way #Hairbesties!
- Extra Slippage: Perfect for detangling backcombed hair after balayage
- Softening Effect: From the extra thick consistency
- That Shine THO: For increased color reflection